Top 5 Virtual Fitness Programs in Colombia - Q3 2023

The third quarter of 2023 saw interesting trends in the performance of the top 5 virtual fitness programs in Colombia. Here’s a detailed look at their weekly downloads, revenue, and active user metrics.

fitpro maintained a steady performance throughout the quarter. Weekly downloads showed an overall upward trend, peaking at approximately 24.5K in the final week of September. Active users fluctuated slightly but remained strong, ranging from about 190K to 214K.

StepWin-Pedometer&Step Tracker experienced significant variations in weekly downloads. Downloads peaked in early August at around 26K and then showed a decline towards the end of the quarter, settling at 11.3K. Active users followed a similar trend, peaking at about 40.7K in mid-September before decreasing to 35.5K by the end of the month.

Home Workout - No Equipment saw a notable increase in weekly downloads in late July, reaching 19.5K, followed by another peak of 18.2K in early September. Weekly revenue showed consistency around $300-$400, with a peak of $473 in the last week of September. Active users also increased, peaking at approximately 109K in early September.

Smart Fit had a varied performance in terms of weekly downloads, reaching a high of 30K in early July and then stabilizing around 6K to 9K towards the end of the quarter. Active users showed a steady increase, peaking at about 102K in the last week of September.

Sweatcoin・Walking Step Counter demonstrated consistent weekly downloads, maintaining figures between 7K and 13K throughout the quarter. Weekly revenue hovered around $200, peaking at $287 in early July. The app also maintained a strong base of active users, ranging from 123K to 153K.

This data, sourced from Sensor Tower, highlights the dynamic landscape of virtual fitness programs in Colombia for Q3 2023. For more detailed insights, visit Sensor Tower.